Zimmer Radio & Marketing Group

General information

Mr. Zimmer, a well-respected radio pioneer started the company in 1956 with KDEX-FM in Dexter, Mo. In 1966 he started KZYM-FM in Cape Girardeau, one of the first country music stations in the U.S.

A life-long love for broadcasting earned Mr. Zimmer the coveted Missouri Broadcasters Association Lifetime Achievement Award in 1996. It is his passion and pioneering that still drives Zimmer Radio & Marketing Group today.

Our company has a clear focus of our two main principles: the Customer is King and the Product is Sacred.

We’re a Missouri-based, family-owned company with ten radio stations, a growing interactive department, and a team of the most accomplished yet humble people you’ll ever meet.

Our on-air, on-line and on-message approach, combined with our passion for local businesses, separate us from conventional marketing agencies

OUR CORE VALUES

PASSION – A passion for helping others and ourselves achieve success.
RESPECT – Respect the time, talent and contribution of every individual.
CONTINUAL IMPROVEMENT- Be committed to continually improve professionally and personally.
FUN – Life’s too short for anything else.
LEADERSHIP – To rally teams toward achieving common objectives.
OPENNESS – Always know where you stand. Never be afraid to share information.
OWNERSHIP – Trust yourself and others to act quickly and independently. Take accountability for your actions.
HUMILITY – Those who achieve the most brag the least.